For Italian food & beverage brands
Your product is already in Germany? Let’s make people choose it.
Your distributor gets your product listed. To sell it, you need restaurants that put it on the menu, buyers who know it and consumers who ask for it. We help you reach all three.
Where it starts
Why a good product stays in the warehouse
Your distributor carries hundreds of brands
Yours is one of many on the list, and no one explains it to the people who sell or buy it.
Restaurant owners don’t know it
They don’t know how to use it, how much their guests will like it or why to choose it over another.
No one in Germany is talking about it
There are no articles, no content in German and no chances to taste it.
What we can do for you
Six ways to get your product chosen
01
We make your product popular with the public
Food weeks, street food festivals and social media, on our channels and on yours, put your product in front of thousands of people.
02
We bring it into restaurants
True Italian works with a network of over 300 venues in Germany. We bring your product, or a way to use it like a signature cocktail, onto their menus with events and activations in the venue.
03
We connect you with buyers
We organise trade fairs and B2B events where you meet buyers, distributors, restaurant owners and chefs.
04
We get you into the German press
Press office in German and advertising space in German media, from trade titles to the general press.
05
We speak German for you
Product sheets, presentations for your distributor’s sales team, catalogues and web copy adapted to the market.
06
We work alongside your distributor
A shared activation plan: the cities, venues and moments of the year to focus on.
What we’ve already done
Brands we’ve put in front of German audiences
5 Stagioni
Their flour in 50 pizzerias
At the True Italian Pizza Week in Berlin and Hamburg in 2025, and in Munich too in 2026, 50 of Germany’s best pizzerias made their pizzas with 5 Stagioni flour.
Bimi
An ingredient to discover
Bimi reached the public through tasting, as an ingredient in the pizzas of the Pizza Week.
Aperol and Sarti
The right drink at the right moment
For years, Aperol Spritz has been paired with the pizzas of the Pizza Week. Sarti became part of the aperitivo at the 72hrs True Italian Food Festival.
Cinzano and Amaro del Capo
In venues and at our events
We are bringing them into the True Italian formats, in restaurants and at events, as with the Cinzano 70/30 cocktail.
Ooni
A festival built around the product
In 2022 and 2023, the True Italian Pizza Street Food Festival brought 12 of Berlin’s best pizzerias to one location, all baking with Ooni ovens.
Mammafiore
400 buyers in Berlin
La Dispensa della Mamma, the trade fair we organised for Mammafiore, brought around 400 food and beverage buyers to a Berlin venue in November 2025.
SIGEP World
A trade fair presented to German professionals
A presentation of SIGEP World in Munich and advertising space in German media for the 2027 edition.
Pomodoro del Sannio DOP
12 articles in German media
Advertising space in German media in July and August 2026.
ICE – OpportunItaly
Press office
Press office in 2026 for OpportunItaly, ICE’s project for the German market.
How we work
Three ways to start
Launch in Germany
For brands arriving now or starting again: press release and press office, an event for buyers and trade, and your first content in German.
More presence in restaurants
For brands already distributed that want to sell more in hospitality: your product in the True Italian weeks and venues, content filmed on site, advertising in your distributor’s cities.
Always on
For brands that want continuity: content in German and press office all year round.
Who we are
An Italian agency in Berlin, with over 300 venues in our network
We have been telling Italians about Germany since 2010 with Berlino Magazine. Since 2015, our True Italian events have brought Italian food to audiences in several German cities.
We know the restaurant owners, journalists and buyers your product needs to reach, and we work in Italian, German and English.
We think Italian. We act German.
Let’s talk
Tell us about your product and where you want to take it
Just tell us what you make, who your distributor is and which cities you’re in. We’ll suggest where to start.
+49 (0)30 62863847
administration@berlinitaliancommunication.com
Gryphiusstraße 23, 10245 Berlin